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Foundations of Agent-Powered Marketing
Curriculum
1 Section
13 Lessons
30 hours
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Unit 1 — Foundations of Agent-Powered Marketing
13
1.1
Notes
20 mins
1.2
The Stakes Are Worse Than You Think
20 mins
1.3
You’re Thinking About AI All Wrong
20 mins
1.4
It’s Not Your Fault
20 mins
1.5
The Promise of Transformation
20 mins
1.6
The Choice Before You
20 mins
1.7
Notes
20 mins
1.8
The Seductive Promise of More
20 mins
1.9
The Costs of Addition
20 mins
1.10
Mental Models That Keep Marketers Trapped
20 mins
1.11
Ripping the Band-Aid Off
20 mins
1.12
Making the Right Next Move
20 mins
1.13
Notes
20 mins
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