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BMA: Project, Product & Operations
Foundations of Business Management
Curriculum
1 Section
32 Lessons
30 hours
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Unit 1 — Foundations of Business Management
32
1.1
Do You Really Need an MBA?
20 mins
1.2
The World Really Is Flat!
20 mins
1.3
Understanding the Importance of Entrepreneurship
20 mins
1.4
Going Global Is No Longer a Choice
20 mins
1.5
Comparing Strategy and Tactics
20 mins
1.6
Understanding What Managers Do
20 mins
1.7
Grasping the Theories of Motivation
20 mins
1.8
Hiring and Keeping the Very Best Employees
20 mins
1.9
The Construction and Evolution of the Team
20 mins
1.10
Grasping the Basics of Accounting
20 mins
1.11
Financial Statements Are Your Friends
20 mins
1.12
Manage Your Finances (Before They Manage You!)
20 mins
1.13
Grasping the Secondary Market
20 mins
1.14
How Much Money Do You Really Need? Setting Up Your Funding Plan
20 mins
1.15
Identifying Your Customers and Their Needs
20 mins
1.16
Eyeing the Basics of Advertising
20 mins
1.17
Build Relationships: Forget the Hard Sell
20 mins
1.18
Manufacturing Today Is a New Game
20 mins
1.19
The 4-1-1 on Risk Management
20 mins
1.20
Ready to Rumble: Negotiation 101
20 mins
1.21
Why Adam Smith Knew What He Was Talking About
20 mins
1.22
Taking Employees for Granted
20 mins
1.23
Build Trust with Your Customers
20 mins
1.24
Manage Your Accounts Receivable
20 mins
1.25
Exploring the New World of Business
20 mins
1.26
Do It Yourself: User-Generated Everything
20 mins
1.27
Thinking as an Entrepreneur
20 mins
1.28
Spinning the Globe: Where to Begin?
20 mins
1.29
Scanning the New Business Horizon
20 mins
1.30
Highlighting the Differences between Managers and Leaders
20 mins
1.31
You Get What You Reward
20 mins
1.32
Disciplining (and Perhaps Terminating) Deserving Employees
20 mins
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