Site Deployment, Optimization, Maintenance

This capstone unit guides students through integrating social media and e-commerce, optimizing and testing websites, deploying sites to hosting, and planning ongoing maintenance and marketing. Students will complete and refine project sites (photographer portfolio, e-commerce store, blog, or online newsletter) and prepare them for public launch and future expansion.

Learning Objectives

• Analyze site performance, accessibility, and analytics data using tools (e.g., Lighthouse, Google Analytics) to identify and prioritize optimization and testing tasks
• Apply best practices to integrate social media features and implement secure e-commerce functionality (shopping cart, payment flow, SSL) into a website
• Demonstrate the ability to deploy a website to a live hosting environment using FTP/SFTP, SSH, or hosting control panels and perform cross-browser and responsive testing
• Evaluate maintenance, redesign, and marketing strategies and produce a documented plan for ongoing updates, SEO, and user engagement while finalizing a chosen capstone site